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Farm-Based Beverages

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Eastern Broccoli Market Opportunity Assessment for NYS Report Released

Is there an opportunity for New York growers and marketers to invest in broccoli production and distribution as a way to diversify and strengthen their businesses, while adding jobs, dollars, and resilience to the economy and rural communities?

The Eastern Broccoli Market Opportunity Assessment for New York State sought to answer this very question. The study was made possible by the initiative of three partner organizations: Hudson Valley AgriBusiness Development Corporation, Red Tomato, and the Eastern Broccoli Project, with funding provided by Empire State Development. Cheryl Bilinski, Local Food Distribution & Marketing Specialist of CCE Harvest NY, is one of the authors of the assessment.


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